Communications Platform-as-a-Service (CPaaS) is no longer an experimental add-on or a developer convenience. It’s a strategic layer that helps enterprises move from fragmented, manual outreach to logic-driven orchestration: send the right message, on the right channel, with the right fallback, at the right time. Below is a deep, practical look at the trending use cases…
The business messaging landscape is undergoing a dramatic transformation. From WhatsApp’s new pricing model to the discontinuation of Google Business Messages and the rise of RCS with end-to-end encryption, organizations worldwide are reassessing how they engage with customers. In mobile-first markets like India, these changes carry significant weight. For enterprises, the key is not just…
Communications Platform as a Service (CPaaS) has already reshaped customer engagement by enabling real-time communication across SMS, voice, video, email, and messaging apps. But the future lies in making these interactions more immersive and experiential. That’s where Augmented Reality (AR) and Virtual Reality (VR) come in. When combined with CPaaS, these technologies transform industries by…